Like all businesses, SaaS startups need cash to survive and remain in the business. To ensure the same, a good pricing strategy plays an important part.
The retail industry is the fastest growing industry in India also in the world. The retail industry growth rate was 23% in 2017 in comparison to 2016 and is expected to grow at a higher rate in 2018.
The hurdle rate is the minimal amount of rate of return an investor needed from his investment in a project. It also called as “minimum acceptable rate of return” (MAAR).
When the liabilities of a company or entity become higher than assets, this situation called insolvency and the company called as insolvent.
Marginal revenue can be defined as the extra revenue earned by selling one extra unit of product. It’s beneficial for a company as the profit margin increases with same marginal cost. It would be profitable, as long as the rate of marginal revenue remains higher.